Twitter’s limit of 140 characters creates some risks. Here are some guidelines for maintaining a professional tone for your tweets:<\/p>\n
1. Ask if a tweet is the right format for your message. <\/strong>Step back if you find yourself struggling too hard to fit your message into the site’s character limit. Instead, try turning your message into a blog post or a page on your website. Then post a tweet with a link and a brief statement of your topic, e.g., \u201cCheck out http:\/\/blahblah.com for my thoughts on last week\u2019s conference.\u201d<\/p>\n 2. Use contractions and active language to keep your tweets short. <\/strong>Twitter is casual, so go ahead and use contractions like \u201cthey\u2019re\u201d and \u201cit\u2019s,\u201d even if you\u2019re writing about business. Save space in tweets by using active rather than passive language. For example, write, \u201cThe committee will announce the winners\u201d rather than \u201cAn announcement of the winners will be made by the committee.\u201d (To learn more about active and passive language, click here.)<\/p>\n 3. Be casual but maintain standard English.<\/strong> It\u2019s fine to type \u201c&\u201d instead of \u201cand,\u201d and someone breezing through Twitter may prefer \u201cinfo\u201d to \u201cinformation.\u201d But don’t use spellings like “nite” instead of \u201cnight,\u201d which saves only one character. Also, some readers will be confused if you tweet \u201cI can\u2019t w8!\u201d instead of \u201cI can\u2019t wait!\u201d Balance careful writing with informality.<\/p>\n This guest tip was written by WriteItWell.com, your editing partner.<\/p>\n","protected":false},"excerpt":{"rendered":" Twitter’s limit of 140 characters creates some risks. Here are some guidelines for maintaining a professional tone for your tweets: 1. Ask if a tweet is the right format for your message. Step back if you find yourself struggling too hard to fit your message into the site’s character limit. Instead, try turning your message […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-571","post","type-post","status-publish","format-standard","hentry","category-effective-writing"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/posts\/571"}],"collection":[{"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/comments?post=571"}],"version-history":[{"count":0,"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/posts\/571\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/media?parent=571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/categories?post=571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grammarbook.com\/blog\/wp-json\/wp\/v2\/tags?post=571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}